Odd Souls Branding
Tasty AF wine without the hangover! Explore Odd Souls – wine for the curious with zero alcohol.
Naming | Logo | Branding | Illustration | Visual identity
Celebrating the odd souls.
Odd Souls was born out of a sober curious mindset. The name touches on what it feels like to be sober at a social gathering – the odd one out. Odd Souls encourages you to embrace your quirky side, be comfortable with discomfort, and stay true to your values.
Sober curiosity amongst individuals is rising, and Odd Souls offers a range of non-alcoholic wines when sparkling water doesn’t cut it anymore. We all deserve to enjoy a glass of wine without the hangover.
With Odd Souls, you are not the only odd soul at the party.
Meet the family
Considerate Odd Souls
Odd Souls considers how non-alcoholic beverages are consumed. With a shorter shelf life than their alcoholic counterparts, Odd Souls conveniently comes in a small can, meaning there is less wastage of the good stuff. Convenient for picnics, bars, house parties, or a roadie if that’s your thing.